

What we improved
- Clear service options
- Now live: an AI assistant that answers common questions and passes enquiries to the team
- WhatsApp option on mobile
- Tested to WCAG 2.2 AA
Accountico
Chartered accountancy firm, UK
- Problem
- New clients asked about tax and accounts by email, and every enquiry needed several messages back and forth before work could start.
- What we did
- We designed and built a new website with clear service options, a short enquiry form that collects the right details up front, and a WhatsApp option on mobile, all tested to WCAG 2.2 AA. Their AI assistant, like the one on this site, is now live too: it answers questions about their services and passes enquiries to the team.
- Result
- Enquiries now arrive with the details the team needs, so less time goes on chasing clients by email.




